
Decision Support Systems for DTC Brands
We specialize in transforming complex data into actionable insights for direct-to-consumer (DTC) brands. With our comprehensive suite of analytics services, we help you navigate the firehose of data to streamline your efforts in new customer acquisition, retention, and profitability.
Services
🤖 Automated Analytics
Utilizing state-of-the-art AI and Machine Learning technologies, our Automated Analytics service processes data from various sources including Shopify, Google Analytics, Klaviyo, Facebook Ads, Google Ads, and TikTok Ads. We offer:
Our Decision Support Systems provide strategic guidance based on deep data analysis. Benefit from:
Matt Tessar brings over 25 years of experience in software development with more than 15 of those years developing ecommerce solutions for scaling brands. He has founded and managed multiple companies, architecting and developing the technology and databases that have handled over $500 million in ecommerce transactions across Amazon and DTC platforms. Passionate about data and automation, Matt excels in leveraging analytics and AI to enhance the decision making processes for ecommerce operators. Leverage his unique perspective in an advisory capacity to help get your brand to the next level.
Utilizing state-of-the-art AI and Machine Learning technologies, our Automated Analytics service processes data from various sources including Shopify, Google Analytics, Klaviyo, Facebook Ads, Google Ads, and TikTok Ads. We offer:
- Dashboards: Get access to customized dashboards displaying daily, weekly, and monthly data visualizations that help you track your key performance indicators in real-time.
- Anomaly Detection: Our system continuously monitors data streams to identify anomalies in key metrics such as Ad Spend, Site Visitors, and Customer Acquisition Cost. Receive timely alerts to swiftly address issues or capitalize on beneficial marketing conditions.
Our Decision Support Systems provide strategic guidance based on deep data analysis. Benefit from:
- Weekly Trend Analysis: We analyze trends and map out data-driven strategies weekly to assist you in planning your marketing activities, helping you meet and exceed your financial targets.
- Monthly Insights & Key Event Testing: Each month, sit down with our data science team to review crucial insights, discuss the root causes of performance fluctuations, and strategize for upcoming events.
Matt Tessar brings over 25 years of experience in software development with more than 15 of those years developing ecommerce solutions for scaling brands. He has founded and managed multiple companies, architecting and developing the technology and databases that have handled over $500 million in ecommerce transactions across Amazon and DTC platforms. Passionate about data and automation, Matt excels in leveraging analytics and AI to enhance the decision making processes for ecommerce operators. Leverage his unique perspective in an advisory capacity to help get your brand to the next level.
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